Lesson 1: Intro to startups and entrepreneurship
📕 Articles:
The 31 Best Value Proposition Examples You Wish You Had
What is a Value Proposition? (Plus 3 Great Examples and 3 Common Mistakes)
Value Propositions: What They Are and How to Create Them (with Examples)
Value Proposition Canvas
Why Value Propositions Are Important (And How To Create Them)
📺 Videos:
Strategyzer's Value Proposition Canvas Explained
Value Proposition Canvas Explained by Alex Osterwalder
The art of innovation | Guy Kawasaki | TEDxBerkeley
Designing your Value Proposition by Alex Osterwalder at Mind the Product 2014
Value Proposition Canvas explained through the Uber example
Lesson 2: Value Proposition
Subtopics: Preparing for Pitching, SBOE Incubation Fund
📕 Articles:
The 31 Best Value Proposition Examples You Wish You Had
What is a Value Proposition? (Plus 3 Great Examples and 3 Common Mistakes)
Value Propositions: What They Are and How to Create Them (with Examples)
Value Proposition Canvas
Why Value Propositions Are Important (And How To Create Them)
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Strategyzer's Value Proposition Canvas Explained
Value Proposition Canvas Explained by Alex Osterwalder
The art of innovation | Guy Kawasaki | TEDxBerkeley
Designing your Value Proposition by Alex Osterwalder at Mind the Product 2014
Value Proposition Canvas explained through the Uber example
Lesson 2: Customer Discovery
📕 Pitching Articles:
The 31 Best Value Proposition Examples You Wish You Had
What is a Value Proposition? (Plus 3 Great Examples and 3 Common Mistakes)
Lesson 3: Finding a Value Proposition Through Customer Discovery and Empathy
Subtopics: Pitch Prep - Solutions Slide, Federal Funding Opportunities
📕 Articles:
The Four Steps to Customer Discovery
THE CUSTOMER DISCOVERY HANDBOOK
26 Resources to Help You Master Customer Development Interviews
Customer Discovery In the Time Of the Covid-19 Virus
Customer discovery according to the Lean Startup methodology
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Video 1: What is customer discovery?
Video 2: The Customer Development Process. 2 Minutes to See Why
Video #3: EMPATHY - BEST SPEECH OF ALL TIME By Simon Sinek
Video #4-13: Steve Blank Customer Interview Series
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4:
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How to test a Value Proposition
Sub Topics: Pitch Prep - Market Opportunity
📕 Articles:
How to test and validate your value proposition fast
Validating and Executing on Value Propositions
“What is MVP and why is it necessary?”
What is a Minimum Viable Product and How to Build an MVP for Your Startup
What are Key Minimum Viable Product Examples and How Can They Be Used?
15+ EXAMPLES OF SUCCESSFUL MVPS
How To Fill In A Strategyzer Test Card
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Minimum Viable Product Examples and Benefits (7 min)
Validate Your Ideas with the Test Card (3 min)
Strategyzer Webinar: The Basics Of Testing Business Ideas (1 HR)
3 Awesome Minimum Viable Products (MVPs) (5 Min)
Making sense of MVP (Minimum Viable Product) (12 Min)
13 Types of Minimum Viable Product (MVP): Wizard of Oz, Concierge, One Painkiller and 10 more
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5: Measuring a Minimum Viable Product
Sub Topics: Pitch Prep - Go-To-Market & Financials, Funding via SBIR/STTR
📕 Articles:
(MVP) Seek the qualitative and quantitative
How To Measure & Analyze MVP Performance
What Your Minimum Viable Product Should Be Measuring
How To Know If Your Minimum Viable Product is Actually Viable
How To Measure The Success Of MVP
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Measure an MVP with the Learning Card
Strategyzer Webinar with David Bland: Testing Business Ideas (55 min)
How I: Validated my idea in 2 days (with no code)
How to Use the Validation Board to Test Your Startup Idea
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6: How to Pivot Your Idea
Sub Topics: Founders vs. Early Employees, Pitch Prep - Team/Progress, Funding via Angels & VCs
📕 Value Prop Articles:
When, Why, & How to Pivot a Startup Business
Everyone Pivots: The Truth About A Startup Pivot
A Brief Guide To Startup Pivots (4 Types Of Pivots)
What 'Pivot' Really Means
What is a Pivot? Know When It’s Time to Pivot
The 7 greatest pivots in tech history
📺 Value Prop Videos:
Pivot or Proceed? How to Decide. 2 Minutes to See Why
The infamous Pivot: Explained!
Eric Ries explains The Pivot
Lean Startup Lessons: Changing Course on a Business Idea Without Giving Up
Pivot - How to Build a Startup
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📕 Founder/ Employee / Contractor Articles:
Recurring Revenue: An Increasingly Important Business Model
The 10 Most Popular Startup Revenue Models
How to Price Your Products
Cost vs. Price: What's the Difference?
How To Calculate Customer Acquisition Cost (CAC)
Lesson 7: How to Market Your Business Idea
📕 Articles:
Marketing Channels Guide: 30+ Different Channels Categorized and Explained
The 6 Marketing Channels You Should Prioritize in 2020
What is a Marketing Funnel?
How to Create the Ultimate Marketing Funnel (Templates Included)
The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources
Lesson 8: How to Pick the Right Partners
📕 Articles:
How to partner with a larger company when you’re a startup
Why Business Partnerships Fail
The power of partnerships: Why businesses are better together
Key Partners in Business Model Canvas
13 Examples of Successful Co-Branding Partnerships
Lesson 9: Raising Money, Bootstrapping, Loans, Etc.
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How does a start-up decide whether to outsource or hire an employee?
When to Hire In-house vs. Outsourcing to Freelancers for your Agency or Startup
Equity 101 Part 1: Startup employee stock options
Employee vs. Independent Contractor: How to Classify Your Workers
Five Reasons To Consider Hiring A Co-Founder
What is the difference between a co-founder and an early employee?
Founders, Initial Employees, and Risk
📕 Raising Traditional Investments Articles:
The Pros And Cons Of Bootstrapping Startups
Bootstrapping A Startup: The Essential Tips
How to Raise a Friends and Family Round
Friends and Family Investors: The Dangers Startups Must Know
The Definitive Guide to Raising Money from Angels
Everything You (Don’t) Want to Know About Raising Capital
Raising Venture Capital
Venture Capital Vs. Business Loans: A Beginner’s Guide to Financing Alternatives
Lesson
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7: Business Model Canvas
Sub Topics: Funding via EPSCOR + DARPA/ARPA-E, Pitch Prep Summary
📕 Articles:
How does a start-up decide whether to outsource or hire an employee?
When to Hire In-house vs. Outsourcing to Freelancers for your Agency or Startup
Equity 101 Part 1: Startup employee stock options
Employee vs. Independent Contractor: How to Classify Your Workers
Five Reasons To Consider Hiring A Co-Founder
What is the difference between a co-founder and an early employee?
Founders, Initial Employees, and RiskRecurring Revenue: An Increasingly Important Business Model
The 10 Most Popular Startup Revenue Models
How to Price Your Products
Cost vs. Price: What's the Difference?
How To Calculate Customer Acquisition Cost (CAC)
📕 Key Partners Articles:
How to partner with a larger company when you’re a startup
Why Business Partnerships Fail
The power of partnerships: Why businesses are better together
Key Partners in Business Model Canvas
13 Examples of Successful Co-Branding Partnerships
Lesson 8: Pitch-Off & Next Steps
📕 Articles:
How to partner with a larger company when you’re a startup
Why Business Partnerships Fail
The power of partnerships: Why businesses are better together
Key Partners in Business Model Canvas
13 Examples of Successful Co-Branding Partnerships