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Lesson 1: Intro to startups and entrepreneurship

📕 Articles:

  1. The 31 Best Value Proposition Examples You Wish You Had

  2. What is a Value Proposition? (Plus 3 Great Examples and 3 Common Mistakes)

  3. Value Propositions: What They Are and How to Create Them (with Examples)

  4. Value Proposition Canvas

  5. Why Value Propositions Are Important (And How To Create Them)

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  1. Strategyzer's Value Proposition Canvas Explained

  2. Value Proposition Canvas Explained by Alex Osterwalder

  3. The art of innovation | Guy Kawasaki | TEDxBerkeley

  4. Designing your Value Proposition by Alex Osterwalder at Mind the Product 2014

  5. Value Proposition Canvas explained through the Uber example50 Profitable Side Hustle Ideas

  6. 100+ Side Hustle Ideas to Make $500+ in Your Spare Time

  7. Side Hustle Ideas: 176 Ways to Earn Extra Money (While Working Full-Time)

  8. Lifestyle Business: Ideas, Examples & How to Get Started

  9. 12 Things I Learned From Starting Two 7-Figure Lifestyle Businesses

  10. GROWTH VS. LIFESTYLE BUSINESS: WHICH ONE IS RIGHT FOR YOU?

  11. What’s the Difference between a Lifestyle Business and a Scalable Company?

📺 Videos:

  1. Steve Blank - What is startup?

  2. Small Business vs. Startup with Steve Blank // Now I Know

  3. Startups vs Small Business: what's the difference?


Lesson 2: Value Proposition

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  1. Video 1: What is customer discovery?

  2. Video 2: The Customer Development Process. 2 Minutes to See Why

  3. Video #3: EMPATHY - BEST SPEECH OF ALL TIME By Simon Sinek

  4. Video #4-13: Steve Blank Customer Interview Series

📕 Solutions Slide Articles:

  1. The Four Steps to Customer Discovery

  2. THE CUSTOMER DISCOVERY HANDBOOK

  3. 26 Resources to Help You Master Customer Development Interviews

📺 Solution Slide Videos:

  1. Video 1: What is customer discovery?

  2. Video 2: The Customer Development Process. 2 Minutes to See Why

  3. Video #3: EMPATHY - BEST SPEECH OF ALL TIME By Simon Sinek

Lesson 4: How to test a Value Proposition

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  1. Minimum Viable Product Examples and Benefits (7 min)

  2. Validate Your Ideas with the Test Card (3 min)

  3. Strategyzer Webinar: The Basics Of Testing Business Ideas (1 HR)

  4. 3 Awesome Minimum Viable Products (MVPs) (5 Min)

  5. Making sense of MVP (Minimum Viable Product) (12 Min)

  6. 13 Types of Minimum Viable Product (MVP): Wizard of Oz, Concierge, One Painkiller and 10 more

📕 Market Opportunity Slide Articles:

  1. How to test and validate your value proposition fast

  2. Validating and Executing on Value Propositions

  3. “What is MVP and why is it necessary?”

📺 Market Opportunity Videos:

  1. Minimum Viable Product Examples and Benefits (7 min)

  2. Validate Your Ideas with the Test Card (3 min)

  3. Strategyzer Webinar: The Basics Of Testing Business Ideas (1 HR)

Lesson 5: Measuring a Minimum Viable Product

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  1. Measure an MVP with the Learning Card

  2. Strategyzer Webinar with David Bland: Testing Business Ideas (55 min)

  3. How I: Validated my idea in 2 days (with no code)

  4. How to Use the Validation Board to Test Your Startup Idea

📕 Go-To-Market Slide Articles:

  1. How to test and validate your value proposition fast

  2. Validating and Executing on Value Propositions

  3. “What is MVP and why is it necessary?”

📺 Go-To-Market Slide Videos:

  1. Minimum Viable Product Examples and Benefits (7 min)

  2. Validate Your Ideas with the Test Card (3 min)

  3. Strategyzer Webinar: The Basics Of Testing Business Ideas (1 HR)

📕 Financials Slide Articles:

  1. How to test and validate your value proposition fast

  2. Validating and Executing on Value Propositions

  3. “What is MVP and why is it necessary?”

📺 Financials Slide Videos:

  1. Minimum Viable Product Examples and Benefits (7 min)

  2. Validate Your Ideas with the Test Card (3 min)

  3. Strategyzer Webinar: The Basics Of Testing Business Ideas (1 HR)

Lesson 6: How to Pivot Your Idea

Sub Topics: Founders vs. Early Employees, Pitch Prep - Team/Progress, Funding via Angels & VCs

📕 Value Prop Articles:

  1. When, Why, & How to Pivot a Startup Business

  2. Everyone Pivots: The Truth About A Startup Pivot

  3. A Brief Guide To Startup Pivots (4 Types Of Pivots)

  4. What 'Pivot' Really Means

  5. What is a Pivot? Know When It’s Time to Pivot

  6. The 7 greatest pivots in tech history

📺 Value Prop Videos:

  1. Pivot or Proceed? How to Decide. 2 Minutes to See Why

  2. The infamous Pivot: Explained!

  3. Eric Ries explains The Pivot

  4. Lean Startup Lessons: Changing Course on a Business Idea Without Giving Up

  5. Pivot - How to Build a Startup

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  1. The Pros And Cons Of Bootstrapping Startups

  2. Bootstrapping A Startup: The Essential Tips

  3. How to Raise a Friends and Family Round

  4. Friends and Family Investors: The Dangers Startups Must Know

  5. The Definitive Guide to Raising Money from Angels

  6. Everything You (Don’t) Want to Know About Raising Capital

  7. Raising Venture Capital

  8. Venture Capital Vs. Business Loans: A Beginner’s Guide to Financing Alternatives

📕 Team Slide Articles:

  1. How to test and validate your value proposition fast

  2. Validating and Executing on Value Propositions

  3. “What is MVP and why is it necessary?”

📺 Team Slide Videos:

  1. Minimum Viable Product Examples and Benefits (7 min)

  2. Validate Your Ideas with the Test Card (3 min)

  3. Strategyzer Webinar: The Basics Of Testing Business Ideas (1 HR)

📕 Progress-to-Date Slide Articles:

  1. How to test and validate your value proposition fast

  2. Validating and Executing on Value Propositions

  3. “What is MVP and why is it necessary?”

📺 Progress-to-Date Slide Videos:

  1. Minimum Viable Product Examples and Benefits (7 min)

  2. Validate Your Ideas with the Test Card (3 min)

  3. Strategyzer Webinar: The Basics Of Testing Business Ideas (1 HR)

Lesson 7: Business Model Canvas

Sub Topics: Funding via EPSCOR + DARPA/ARPA-E, Pitch Prep Summary

📕 Articles:

  1. The Easy Guide to the Business Model Canvas

  2. How To: Business Model Canvas Explained

  3. Business Model Canvas Explained with Examples

  4. 5 key benefits of using a business model canvas instead of a business plan

  5. How To Fill In A Business Model Canvas

 

📺 Videos:

  1. Business Model Canvas Explained

  2. The Business Model Canvas - 9 Steps to Creating a Successful Business Model - Startup Tips

  3. Business Model Canvas Tutorial - Uber Business Model

  4. Business Model Canvas Tutorial - Lego Business Model


📕 Key Partners Articles:

  1. How to partner with a larger company when you’re a startup

  2. Why Business Partnerships Fail

  3. The power of partnerships: Why businesses are better together

  4. Key Partners in Business Model Canvas

  5. 13 Examples of Successful Co-Branding Partnerships

📕Revenue Articles:

  1. Recurring Revenue: An Increasingly Important Business Model

  2. The 10 Most Popular Startup Revenue Models

  3. How to Price Your Products

  4. Cost vs. Price: What's the Difference?

  5. How To Calculate Customer Acquisition Cost (CAC)

📕 Key Partners Articles:

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How to partner with a larger company when you’re a startup

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Why Business Partnerships Fail

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The power of partnerships: Why businesses are better together

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Key Partners in Business Model Canvas

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Channels Articles:

  1. Marketing Channels Guide: 30+ Different Channels Categorized and Explained

  2. The 6 Marketing Channels You Should Prioritize in 2020

  3. What is a Marketing Funnel?

  4. How to Create the Ultimate Marketing Funnel (Templates Included)

  5. The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

📕 Customer Relationship Articles:

  1. Marketing Channels Guide: 30+ Different Channels Categorized and Explained

  2. The 6 Marketing Channels You Should Prioritize in 2020

  3. What is a Marketing Funnel?

  4. How to Create the Ultimate Marketing Funnel (Templates Included)

  5. The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

📕 Channels Articles:

  1. Marketing Channels Guide: 30+ Different Channels Categorized and Explained

  2. The 6 Marketing Channels You Should Prioritize in 2020

  3. What is a Marketing Funnel?

  4. How to Create the Ultimate Marketing Funnel (Templates Included)

  5. The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Lesson 8: Pitch-Off & Next Steps

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